Technology

Entertainment

Marvel Has Created an App for 'Cosplay Conditioning' This Halloween

The Marvel Move Running App lets you "train" alongside The Hulk, Thor, or the X-Men.

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Fitness Essentials

Lifeforce: Bridging Data-Driven Healthcare to Your Doorstep

CEO Dougal Bain-Kim explains how his brand aims to redefine healthcare through at-home blood biomarker testing.

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Fitness Essentials

Which Types of Fitness 'Influencers' Should You Follow on Social Media?

There’s tons of great health information at your fingertips, if you know how to look.

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Pro Tips

6 Coaches Give You Their Take On Some Social Media Trends

Some trends are legit while the jury is out on most. Here’s what the experts say.

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Gear

Here’s a Shoe that Can Do the Walking for You (Sort of)

This new AI shoe from Baliston could be the future of footwear.

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Interviews

Workouts & Wheels: How GYMGUYZ Went Global

Josh York explains how he turned GYMGUYZ into the world's largest mobile fitness franchise.

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News

Now You Can Train like an Avenger with Marvel’s New Running App

FitFam, assemble! You’ve got a universe to save.

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Gear

Smarten Up Your Home with These Convenient Smart Products

Even if you aren’t into smart technology, some of these smart devices just might change that.

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Interviews

Former FSU Strength & Speed Coach on Programming: Be Flexible With Exercise Selection

Dan Schaefer, Phd, explains how he created the pro-athlete-inspired workouts in the Gx app.

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Gear

How Good is this New Amazfit GTR 4 Fitness Watch?

M&F has the verdict on Zepp’s latest wearable health tech.

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